As Summer Fades, Bahia Principe Bets on Big Savings to Keep Travellers Dreaming
Photo: Bahia Principe’s Happiness Sale invites travellers to plan their next escape with significant savings across selected resorts in Spain and the Caribbean.
Happiness Comes With A Discount
Bahia Principe Hotels & Resorts launches its 2026 Happiness Sale, offering travellers discounts of up to 50 per cent across selected resorts in Spain, Mexico and the Caribbean.
With the hot, sultry weather fast becoming a distant memory, here is something that is sure to brighten most people’s hearts.
Bahia Principe Hotels & Resorts’ has announced that its 2026 Happiness Sale is now live.
This gives travellers access to up to 50% off stays, alongside a free first child stay, complimentary room upgrades and free cancellation at selected hotels.
“We are proud to launch another edition of the Happiness Sale, our most iconic promotional campaign and one of the most anticipated by our guests.”
— Lluïsa Salord, Chief Commercial Officer, Bahia Principe Hotels & Resorts
The sale runs until 18 September, with stays bookable through 31 December 2026, giving travellers plenty of time to plan their next escape.
A well-loved and established all-inclusive brand, Bahia Principe Hotels & Resorts is renowned for its warm hospitality and high-quality resorts across Spain, the Caribbean and Mexico. The brand is now part of Hyatt’s Inclusive Collection, Hyatt’s portfolio of all-inclusive resort brands.
A couple of highlights:
- Bahia Principe Escape Tenerife – the newly renovated, all-inclusive, luxurious adults-only resort is offering up to 45% off, making it a great option for a winter-sun escape.
- Bahia Principe Explore Fantasia – the ultimate in family-friendly, fantasy-themed holidaying is offering up to 28% off
- Bahia Principe Explore Jamaica – 32% off ahead of its reopening later this year following a major renovation, giving travellers the chance to be among the first to experience the refreshed resort.
- Bahia Principe Explore Costa Adeje – OPENS 1st December, 2026, after a phenomenal resort-wide refurbishment, to become what is expected to be one of the best family resorts on the island! 28% off!
The Happiness Sale is available directly via bahia-principe.com and via participating travel agents and operators from 7 September, with offers and dates subject to availability.
The promotion includes properties from Bahia Principe Escape and Bahia Principe Explore, the company’s two sub-brands designed to cater to different travel styles.
- Escape features adults-only hotels focused on wellness, gastronomy, and entertainment
- Explore encompasses resorts designed for families and groups looking to share experiences in environments that encourage connection, imagination, and fun.
Featured properties include Bahia Principe Escape Tenerife, a beautiful, newly renovated all-inclusive and adults-only destination.
This idyllic resort is perfect for winter sun, offering guests the perfect oasis in which to effortlessly unwind and enjoy the Canary Islands’ exceptional climate and Bahia Principe Explore Fantasia, the themed family resort where guests of all ages can enjoy an immersive fantasy-inspired experience, with savings of up to 28%.
As a new addition to this year’s campaign, the promotion also includes Bahia Principe Explore Jamaica, which is scheduled to reopen later this year following an ambitious renovation project.
A spokesman said, “Travellers can enjoy huge savings and be among the first to experience redesigned spaces, enhanced dining concepts, and refreshed entertainment offerings, enjoying a completely renewed experience in one of the Caribbean’s most iconic destinations.”
Beyond the promotional benefits, the sale also highlights the excitement that comes with planning a trip.
Choosing a destination, imagining new experiences, and sharing travel plans are all part of the excitement and experience long before departure.
Lluïsa Salord, Chief Commercial Officer of Bahia Principe Hotels & Resorts, told this site: “We are proud to launch another edition of the Happiness Sale, our most iconic promotional campaign and one of the most anticipated by our guests.
“Through exclusive discounts at our Explore and Escape hotels, we want to encourage travellers to plan their next vacation in advance and enjoy exceptional experiences. Whether travelling with family, friends, or a partner, this campaign offers the perfect opportunity to book an exciting new getaway,” added Salord.
Terms & Conditions
- Booking period: September 3 to 18 2026
- Sales channel: www.bahia-principe.com
- Up to 50% off
- Free cancellation available
- First child stays free*
- Complimentary room upgrade*
- Travel period: Through to December 31 2027
- Participating hotels and discounts are subject to market availability.
About Bahia Principe Hotels & Resorts
Bahia Principe Hotels & Resorts boasts more than 30 years in the hospitality industry and is a leader in the all-inclusive resort segment, with 22 properties across Mexico, the Caribbean, and Spain.
The brand is owned and managed through a joint venture between Hyatt and Piñero. This collaboration expands its reach, providing Hyatt guests with more opportunities to enjoy its hotels in the Dominican Republic, Mexico, Jamaica, and Spain.
Founded in 1995 as part of Piñero, a Spanish family-owned tourism group celebrating its 50th anniversary, Bahia Principe remains committed to delivering unforgettable travel experiences while prioritizing sustainability and responsible tourism.
For more information, visit: www.bahia-principe.com
